Introduction to E-Business Technology
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Course Objectives:
This course introduces the e-business technology and the use of computer techniques in updating business processes which is designed to improve performance and reduce costs.
Course Content:
- Introduction to e-business technology.
- The concept of e-commerce systems - challenges and possibilities.
- Mastering construction and building business systems.
- The use of information networks to activate the various levels of e-commerce.
- Basic concepts of marketing through networks and models for advertising and sales operations and procurement.
- Technical concept of e-customer.
- Information security and e-commerce.
- Work ethics and management of commercial relations and confidential communications.
- Models of electronic commerce: business to business, customer to business and customer to customer.
Skills expected from this course:
Upon finishing this course, the student should:
- Know the basics of e-commerce infrastructure.
- Identify electronic commercial techniques.
- Understand the affect of e-commerce on the business environment.
- Know the modern technology trends affecting electronic commerce such as the Internet and telecommunications.
- Know how to implement projects for electronic commerce applications, including technical and commercial components.
- Textbook:
Weatland & Clark's, "Global Electronic Commerce: Theory & Case studies", MIT Press, Last Ed, ISBN 0262232057.
Reference:
W. Ford and M Baum, "Secure Electronic Commerce: Building the Infrastructurefor Digital Signature and Encryption", Prentice Hall, 2001, ISBN: 0130272760.
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